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Branding Identity.
Whether your business is still emerging or has been competing in the market for a while, Alalmiya Alhura will enable you to develop it and advertise it strongly, and this is through the branding design services that we provide, as we help you to create an integrated branding identity characterized by strength, creative ideas, and distinctive design.
Alalmiya Alhura services in branding identity design
By relying on us to design the branding identity of your business, you will be able to obtain a set of advantages, and these advantages are as follows:
First: branding design
We prepare a detailed report on your business, then we carry out the necessary studies and analyses, and then an integrated study is done for the most important competitors in the market. Then comes the role of the design team, which studies the report that we implemented, and accordingly submits a set of proposals for the design of the brand logo in addition to providing texts that explain the ideas on which the brand design is based.
Second: Design a distinctive slogan for your project
The design of the company's slogan does not depend on the graphic design service only, but when you want to design an innovative slogan, cooperation will take place between the marketing team and the design team at Alalmiya Alhura, where the marketing team presents creative ideas based on their analyzes of the market and their study of the company's activity and the preferences of the target segment of customers. After reaching the final words of the slogan, it is submitted to the design team, in order to design the company’s slogan in a distinctive way that expresses the company’s ideas and the value that your business provides to customers through its products and services.
Third: Design your company’s portfolio
Branding identity design services also include the service of designing a portfolio for your project. The portfolio is a mirror of your project in front of major clients, government, and regulatory agencies. The portfolio explains all the details about your business and it includes:
- * The purpose, vision, and mission of your business.
- * A detailed and frank description of all the services and products that you provide.
- * It also contains company testimonials, customer opinions, business precedents, and company work policies.
Fourth: E-marketing
After completing the design of your business logo, portfolio, and slogan, we will be able to start the professional e-marketing stage. This is done through advertising campaigns on social media platforms, for which written content and graphic designs are created specifically for the marketing campaigns.
Fifth: Templates’ design
The concept of templates is limited to some basic points, which are work reports, mail letters, invoices, and project reports.. in addition to many other things that are unified in line with the branding identity. The unification of these templates results in gaining customer confidence, in addition to enhancing the strength of the visual branding identity and making it more attractive to the audience.
Sixth: written content
After completing the design and implementation of the visual branding identity, the role of the written content comes, and this arrangement is the correct arrangement because the audience draws its attention to colors, shapes, and patterns first, and then it looks at the written words. So, after you are able to attract a segment of customers to the services or products you provide, then you must pay attention to the written content. And you must make sure that the written content that you implement is representative of the branding identity.
Seventh: The language used
The language used in communicating with the public is chosen based on your vision of the project and the branding identity in general. And the language here does not mean choosing between using Arabic or English only, but it means the style of speech, the tone used in advertising texts and marketing campaigns, in addition to the methods of direct interaction with the audience. The methods used with the public vary between the formal way of speaking, the humorous style, or the light language that is characterized as being closer to dialogue or discussion.
Advantages of designing a branding identity with Alalmiya Alhura
After applying all these steps, we certainly guarantee that you will get many advantages, the most important of which are the following:
- High accuracy in making market analyses and studying competitors.
- We enable you to get innovative creative ideas that are exclusive and unique.
- The branding identity supports the vision and goals of your company or project, and this in turn gives those responsible for it an incentive to strive to preserve this identity.
- Designing a branding identity in Alalmiya Alhura Foundation helps you gain the trust of customers by maintaining continuous renewal and permanent development.
- Speed in branding and logo design, taking into account the quality of the design.
- It mainly contributes to attracting more customers to your project, and this is precisely the primary goal of any project.
- The possibility of expressing the services provided by your project with greater credibility with the branding identity.
- Undoubtedly, it helps you increase the total profits of your project.
The basic elements of branding identity design
Also, learn about the other basic elements that we implement when designing a branding identity. You can choose to implement them all together, or you can choose to implement only some of them. These elements are the following:
Design of correspondence papers, greeting cards, designs for cars or vehicles, promotional gift prints, whether cups, pens, etc., contracts, invoices, seals, business cards, employee ID cards, official paper A4 vertical, official paper A4 horizontal, papers Certificates, A4 Notes, Notepad with Pen, Payment Voucher Receipt, Envelopes, Folder, Banner, Flyer, Agenda & Calendar, and Paper Bag or Carton.