What Is Digital Marketing?

E-marketing or digital marketing means the use of digital tools and devices in marketing products and services, this is the simple and brief definition to answer the question of what is e-marketing, but the matter carries with it many, many manifold issues and complex tasks, so to answer the question what is e-marketing? More objectively and in some detail, we must answer all of the following questions:

• What is online marketing?

• What is e-marketing via social media?

• What is e-marketing via search engines?

• What is content e-marketing?

• What is affiliate email marketing?

• What is email marketing?

• What is e-marketing via smart phone applications?

In this article, we will answer all of these questions to make it easier for you to understand what is meant by e-marketing and also to know how you can benefit from it!

What Is Online Marketing Or Internet Marketing?

Online marketing or Internet marketing is one of the branches of electronic marketing, which depends mainly on the presence of the Internet, and Internet marketing focuses on selling and marketing products and services through electronic stores. It should be noted that Internet marketing aims to achieve sales for commercial establishments, where this part is managed From e-marketing through the sales management department by displaying products, communicating directly with customers and registering their requests.

What Is Social Media Marketing?

E-marketing through social networking sites is considered the strongest and most widespread of all types of e-marketing, thanks to the large customer base that uses social networking sites around the clock and everywhere. By relying on e-marketing companies, you can make professional and creative advertisements and deliver them To a very large number of customers through social networking sites.

E-marketing through social networking sites is a very distinctive way to be creative and develop the competitive position of your business. Through digital marketing through social media platforms, you will be able to easily address the target segments of customers, and achieve the largest possible spread of your brand.

What is Search Engine Marketing (SEM)?

Many people do not know the benefits that can be obtained from their reliance on e-marketing via search engines, as it is a very distinctive service and is characterized by great effectiveness in targeting real customers who are interested in a particular service, idea or product, through the e-marketing service through search engines provided by e-marketing companies Like the Egyptian Free International Company, you will be able to make your website top the search results.

It is worth noting that 90% of Internet users worldwide use the search network daily, which provides you with a huge number of customers looking for the product or service that you provide on a daily basis. E-marketing companies, you will be able to attract the largest possible number of searchers for your services and also guide them to the actual location of your business.

 What Is Content Marketing?

E-marketing with digital content is included in all types of digital marketing, whether the content is visual in the form of articles, graphics and videos, or it is audio content such as voiceover and sound effects, it is used in digital marketing through social networking sites, digital marketing through search engines, online marketing and all kinds and branches other marketing.

As the famous businessman Bill Gates said, content is the king. Digital content is one of the most powerful means of digital marketing, which provides many opportunities for creativity in marketing your products or services. Therefore, if you intend to rely on e-marketing with digital content, be sure to provide strong and useful content.

What Is Affiliate Marketing?

A type of digital marketing provided by many e-marketing companies. Commission e-marketing is characterized by its close connection with online marketing. It is based on achieving profits by achieving sales for some companies and taking an agreed percentage of the profit on each sale. It should be noted that there are 4 ways to pay for work in e-marketing with commission, which are:

Cost Per Lead (CPL).

Cost Per Sale (CPS).

Cost Per Click (CPC).

Cost Per Action (CPA).

 What Is E-Mail Marketing?

Digital marketing via e-mail is a very important marketing method that is characterized by its strong results, as e-marketing companies use it to keep customers updated with all the latest developments in business activities and also notify customers of new offers and working hours on occasions, and therefore digital marketing through e-mail is an effective way to gain customers’ trust And convert the largest possible number of potential customers into actual and permanent customers of the business.

What is E-marketing Via Mobile Apps?

Mobile applications are one of the best and most widely used tools and means in marketing for many businesses, as restaurants, shipping and delivery companies, retail companies and many other companies use them in marketing their services and products in professional ways, especially the common use of mobile applications in displaying ads affiliated with Google. and Apple Inc.

Get Provided with the best e-marketing solutions from Alalmiya Alhura

• Diverse marketing solutions: Alalmiya Alhura is a leading company in the field of e-marketing, where the company offers a wide range of services and marketing solutions such as marketing through search engine optimization, Google ads, marketing through social media platforms, e-marketing with content and e-mail.

• Supporting your competitive position: Alalmiya Alhura provides you with creative e-marketing solutions to take your business to advanced stages, and strengthen your competitive position in the market.

• E-marketing via social media platforms: One of the most important services provided by Alalmiya Alhura, which provides customers with a real and confirmed targeting of the required segment of customers.

• A capable marketing team: Alalmiya Alhura includes a distinguished team of digital marketing specialists, as the team works continuously to innovate the latest creative methods that will support and strengthen your business.

• E-marketing through websites: Through the e-marketing service, the free world will enable you to design a website or design a professional online store and prepare it professionally to rank among the search engines, as the website helps you manage your business and increase your sales.

• Search Engine Optimization: The search engine optimization service at Alalmiya Alhura enables you to configure your website to appear in the first search engine results.

• Targeting the required segment of customers: Alalmiya Alhura provides you with a highly professional Google advertising service that helps your website appear at the forefront of search engines. and achieve a higher percentage of profits.

• Content Marketing: E-marketing with content on social media platforms, websites and e-stores helps you instill confidence in your customers, attract more new customers, and convert a large group of potential customers into actual customers.