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Are there a few common questions and discussions? One of the biggest is the difference between User Interface (UI) design and User Experience (UX) design. While endless comparisons explain how these design concepts fit together, it has been proven that there are challenges in arriving at a final answer.
In the world of technology, when it comes to design, these terms go hand in hand, but they mean entirely different things. You can often hear people talking about an exemplary user interface for an application or a weak UX design for a website. So what do UI and UX mean? Are they just fancy terms used by designers? What is User Interface (UI) design? What is User Experience (UX) design at its core, and most importantly, what is the benefit of it for you and your business?
As everyone interprets this question differently, we have decided to give you a general idea from our point of view on this subject. Keep reading for a simple comparison to help you distinguish between the two.
UI design is the process of converting the behavioral frameworks of product users into a graphical user interface. This improves product usability and creates an emotional connection between the end-user and the product.
Therefore, the User Experience (UX) design consists of studying many UI interfaces for products that serve the same purpose as the final product or serve goals close to it, which come together in a smooth flow to shape a final product that satisfies users' desires.
The task of a UI (user interface) designer begins where the task of a UX (user experience) designer ends. They take wireframes and add a visual design to make them more usable, attractive, and optimized for different screen sizes according to each screen's dimensions. Now, let's take a closer look at the typical tasks of a UI designer.
Research provides information about users and competitors and gives an insightful look into the latest design trends. This is critically important to find inspiration and create interfaces that meet user expectations.
UI designers are responsible for designing the product's layout and all visual elements of the user interface, including colors, fonts, icons, buttons, and more.
A UI designer must thoroughly understand the product's overall branding. Designers need to balance usability and a continuous display of the brand identity created by the marketing or creative team. As a result, UI design is closely related to graphic design.
To ensure consistency across the product and brand, UI designers create style guides, pattern libraries, and component libraries that detail how each element should look (color, font, etc.).
Interfaces must smoothly adjust to all devices, platforms, and screen sizes in form and function.
UI designers can use animations, transitions, or other interactive elements to design the interface's interaction.
UI designers create a prototype of the user interface that shows each element of the interface and the design's interaction in real time. They develop prototypes to understand how the product works and test usability.
UX design refers to a person's complete experience with a product from start to finish. UX designers answer how I can help people achieve their goals and desires in the simplest way possible. In other words, UX design is concerned with the overall fit of the user for the entire customer journey. Since the user experience has a rich history, there is some debate about where it starts and ends.
UX design as a category is not necessarily tied to websites. Steve Jobs famously included the experience of going to an Apple store as part of the user experience. Even the way you buy a product and how you see it first - all of this is important to the user experience.
The role of a UX designer is to understand the customer journey, which means understanding the target audience, conducting customer interviews, identifying user behavior and style, and conducting user testing.
User Interface (UI) is the visible part of an application or website that the user interacts with. The UI includes all the elements that the user sees on the screen, such as buttons, menus, fields, images, text, colors, fonts, icons, graphics, and more.
User Experience (UX) is the comprehensive experience of the user's interaction with the application or website. UX includes all factors of interaction with the system, such as overall design, navigation smoothness, response speed, ease of use, logic, coherence of the content presented to the user, available functions, and whether they suit the user's requirements.
In other words, User Interface (UI) is the visual and interactive components that the user uses to interact with the application. At the same time, User Experience (UX) is the overall feeling that the user experiences while interacting with the application, including how the interaction process is organized, designed, guided, facilitated, and simplified.
There are many methods and approaches to design (ui ux), but the following are general stages that may be used in the process:
In this stage, user needs are studied, competitors are analyzed, and the market and functional and technical requirements are understood. Various tools such as surveys, interviews, research, and available resources are used to gather information.
In this stage, the application's or website's initial pages are designed to calculate the overall design and structural organization, usually as illustrative graphics of the proposed method.
The guiding flow determines how to navigate the application or website. The guiding flow contains the main pages, sections, and elements that should be focused on.
Wireframes are designed to determine the essential elements of the front-end interface and determine their order, organization, and relationships between them. They are usually more accurately drawn than initial pages and represent screen layouts and various elements.
Interactive prototypes of the application or website are created to test the design and practical experience of the elements, layouts, and interactions.
In this stage, the designed prototype is tested, user feedback and comments are collected and analyzed, and the necessary modifications and improvements are made.
The final design is implemented in this stage, and the (ui ux) is developed, including designing graphics, colors, fonts, icons, interactions, layouts, and overall organization.
This stage includes regular maintenance and updating of the (ui ux) to ensure continuity of quality and continuous improvement of performance and experience.
There are many tools used in UI design and user experience (UX); here are some standard tools used in this area:
These are standard (UI UX) design tools, and designers can choose the tool that best suits their needs and available skills.
UX design is talking to users to identify their needs and then devising the best user flow to help them complete their tasks. This focus on the user journey means that the impact of UX designers on how the final product appears, in reality, is limited.
A wireframe is like the skeleton of the interface - it is the minimum required to understand how the design works on a functional level. It can be produced digitally or even drawn on paper.
The best way for UX designers to know if they are doing their job correctly is through testing with real users. By testing early in the design process using a rough prototype - or even a full-sized paper prototype - UX designers gather user data to validate their ideas and assumptions.
UX designers work closely with product managers and researchers to analyze test results and determine the next steps.
The combination of UI and UX forms your complete product experience. While comparable products may achieve the same result, UI and UX reflect how they are delivered. If one product has a better UI and UX design than another, people will use it more because they prefer the overall experience. UX design is now the primary differentiator between competing products.
A great user experience is not just a fun experience now - it is expected. 40% of people who encounter a poor user experience will immediately turn to competing products. Some products succeed because they provide great experiences. A study by McKinsey also shows that companies that focus on design grow revenue twice as fast as others. Therefore, UX and UI design is a significant competitive advantage.
UI design focuses on designing the visual and interactive elements of the user interface, such as colors, fonts, images, videos, and buttons, to ensure the interface is easy to use and visually appealing to the user. Design software such as Adobe Photoshop or Sketch is typically used for UI design.
UX design, on the other hand, focuses on the overall user experience of a product or service, including UI design, to improve user satisfaction and overall experience. This includes the marketing and promotion process, ease of use of the product, social interaction, responsiveness, reliability, security, and accessibility, in addition to UI design. Designers of UX typically use software such as Adobe XD or Figma to design the user experience.
The field of User Experience (UX) is concerned with designing and improving the user experience of digital products and services. This field includes many aspects, including UI design, human-computer interaction, process design, and the overall user experience.
The goal of UX is to provide a comfortable, enjoyable, and user-friendly experience for users by putting the user at the center of the design process. This includes analyzing user needs and requirements, testing and evaluating different designs through user studies and prototyping, and developing methods suitable for other users and levels of technology.
The field of UX is used in many areas, such as website design, smartphone applications, computer programs, intelligent devices, logistics, industry, medicine, education, and others. This field requires skills and experience in designing and developing digital products and a deep understanding of user behavior and needs.
UX design is designing digital products and services to provide a comfortable, enjoyable, and user-friendly experience. This includes several elements, such as UI design, user interaction design, and designing the usage process and tasks that the user performs.
UX design is based on a deep understanding of user needs and goals and on providing a comfortable, enjoyable, easy-to-use experience and product interaction. This includes conducting user studies and data analysis to better understand user needs and requirements, using prototypes, and continuous testing to improve designs.
The goal of UX design is to improve user satisfaction and overall experience and increase the effectiveness and efficiency of digital products and services. UX design is used in many areas, such as website design, smartphone applications, computer programs, intelligent devices, logistics, industry, medicine, education, etc.
Many resources are available to learn user experience (UX) and interface (UI) design. Here are some steps you can follow to start learning in this field:
In summary, learning (ui ux) design requires a lot of effort and continuous training, and you can start learning by studying, practicing, and joining communities in this field.
To become a user interface (UI) designer, you should follow the following steps:
There are many types of user interfaces, including:
These are some common types of user interfaces, and there are other types, such as Reality User Interface (RUI) and Synchronous User Interface (SUI).
User experience is how the user interacts with the product, service, application, or website. User experience is one of the critical factors that affect the success of the product, service, application, or website for the following reasons:
In summary, user experience is a critical factor for the success of the product, service, application, or website. Improving user experience increases satisfaction and loyalty for the user, reduces errors, improves reputation, increases revenue, and increases the efficiency of using the product, service, application, or website.